Blog
Practical guides on startup finance, fundraising, and operations. No fluff, no thought leadership. Just things that are actually useful.
How to Calculate Your Startup's Runway (And Why Most Founders Get It Wrong)
The formula is simple. The mistakes are not. Here is how to calculate runway correctly and avoid the traps that catch first-time founders.
How to Write Investor Updates That VCs Actually Read
Most investor updates get skimmed and forgotten. Here is the format that gets replies, intros, and follow-on checks.
The 7 Metrics Every Startup Founder Should Track Weekly
Most founders track too many metrics or the wrong ones. These seven are the ones that actually matter at the pre-seed and seed stage.
SAFE vs Convertible Note: Which One Should You Use?
Two ways to raise pre-seed money without setting a valuation. One is simpler. One gives investors more protection. Here is how to choose.
Stop Using Spreadsheets to Track Your Fundraise
Your investor pipeline lives in a Google Sheet, your follow-ups are in your head, and you just forgot to email that partner back. Sound familiar?
How to Split Equity Between Cofounders (Without Destroying the Company)
50/50 feels fair on day one. By month six, someone is doing more work. Here is how to structure equity so the conversation never gets ugly.
Why Your Startup Needs OKRs Before Series A
OKRs are not just for Google-sized companies. At the pre-seed stage, they are the difference between moving fast and moving in circles.
How to Measure Product-Market Fit (Not Just Feel It)
Everyone talks about product-market fit. Almost nobody measures it. Here are four concrete signals that tell you whether you have it or not.
Burn Rate: What It Is, How to Calculate It, and What VCs Actually Look At
Gross burn, net burn, implied burn. VCs care about this number more than almost anything else in your pitch. Here is how to get it right.
The First 10 Hires: A Startup Hiring Playbook
Your first hires shape your culture, velocity, and burn rate for years. Here is the order that works and the mistakes that do not recover easily.
I Built Kartib Because Notion Wasn't Enough
Notion is great for docs. It is terrible as a startup operating system. After months of fighting templates and formulas, I built something better.
Startup Financial Projections: How to Build Them Without an MBA
VCs expect a financial model. You do not need a finance degree to build one. Here is a step-by-step approach that takes an afternoon, not a week.
When to Pivot Your Startup (And When to Stay the Course)
Pivoting too early kills good ideas. Pivoting too late kills companies. Here is how to read the signals without second-guessing everything.
The Best Free Tools for Startup Founders in 2026
You do not need to spend money to run a startup properly. These are the tools that actually work at the pre-seed stage, and they cost nothing.